Last Updated: May 2025
🔎In this article: Autura Events Manager Kylie Money shared a recap of Autura’s team experience at the annual American Towman gathering, one of the towing and recovery industry’s premier events.
The Autura team recently traveled to Nevada for one of the towing, recovery, and unclaimed vehicle industry’s biggest events — American Towman ShowPlace Las Vegas.
From the moment exhibit hours kicked off, we enjoyed lively booth conversations, and the chance to connect, in person, with this awesome, hard-working community of towing operators, owners, and partners who keep this industry moving forward.
Here’s a quick summary of what went down (even though, typically, what happens in Vegas, stays in Vegas 😊)
Conversations We Had
American Towman events draw a wide range of attendee types, from towing business owners and dispatch managers to impound operators and high-volume vehicle buyers. Yet even with differing roles and responsibilities, we heard a consistent theme during conversations: The need for connected systems, which would allow stakeholders from every corner of this industry to better manage increasingly complex operations.
Attendees shared real challenges around:
- Dispatch efficiency
- Lien processing timelines
- Managing unclaimed vehicle sales
All impacted (and impeded) by siloed systems and disconnected processes and documentation.
Industry Momentum Clarity We Gathered
If there was one takeaway from this year’s Vegas Tow Show I could share, it’s that the industry is rapidly evolving, at a faster pace than we’ve seen before.
Towing and recovery operators are looking for smarter ways:
- Scale, consolidate, or sell their business
- Reduce administrative burden
- Increase profitability — without adding complexity
We also experienced enthusiastic interest in our digital auction software, indicating a greater need to simplify impound management and transform this part of a towing and recovery business into a solid revenue opportunity versus a time-consuming, resource-heavy business headache.
This interest came especially from companies managing high vehicle volumes looking for more automated, easier management. They shared their need for solutions that protected their security and cashflow while allowing them to dedicate time and effort to higher-value tasks rather than manual listing management, in-person vehicle sales, and chasing buyers down for proper payment.
Planning Your 2027 Event Calendar? Resources for the American Towman Event
The 2027 American Towman ShowPlace Las Vegas is already in the works for next year!
Dates are still being set, but the location is locked in. Join the towing and recovery community at the South Point Hotel and Convention Center in Las Vegas, NV.
Find more information and make your plans via the official event website.
To everyone who stopped by the booth and connected with us during this year’s event, we thank you! Your perspectives and feedback drive everything we do. If we didn’t get a chance to connect (or if you want to continue the conversation), contact us. We’d love to hear from you.