Last updated: January 2026
🔎 In this article: Discover how Texas Towing transitioned their unclaimed vehicles sales from manual, in-person events to streamlined online auctions — boosting revenue and efficiency in just two months.
For more than 20 years, Texas Towing has been a trusted name in towing and recovery services across San Antonio and South Texas. In addition to their roadside assistance, transport services, and vehicle storage, the company also manages the sale of impounded and unclaimed vehicles. For this, the team used a traditional, in-person auction sales approach. But as the market evolved, this approach became unwieldy. That is when they turned to Autura Marketplace for a more efficient and profitable solution.
The Challenge:
Texas Towing relied solely on in-person auctions to sell unclaimed vehicles — everything from repossessed vehicles in perfect working condition to impounded vehicles good for salvage, repair projects, or scrap.
While familiar, this model demanded significant manual effort from staff, restricted buyer reach to local participants, and complicated their payment collection process. On top of that, these high-effort sales events often resulted in lower-than-ideal average sale prices (ASP) due to limited buyer turnout and diverted resources from core business operations.
The Solution:
In September 2025, the Texas-based towing company implemented Autura Marketplace to host online auctions in addition to their in-person sales. After their very first sale, the team recognized immediate value from:
- More Staffing Bandwidth: With Autura Marketplace, Texas Towing’s online bidders needed no onsite assistance. This freed staff for other priorities.
- Secure, Seamless Payments: Autura Verified Payments eliminated cash handling and ensured safe transactions.
- Automated Auction Receipts: Manual receipt generation and printing became a thing of the past, thanks to built-in automation.
The Result:
Within just two months of leveraging Autura Marketplace, Texas Towing saw:
📈More than $6,000 increase in revenue compared to previous in-person sales.
💵Average sale price increased to over $1,400, with continued growth.
🔁Streamlined processes that reduced labor-intensive tasks and improved operational efficiency.
Conclusion:
Embracing a secure, wide-reaching online auction platform for unclaimed vehicle sales, Texas Towing successfully transitioned from a high-effort, low-return process to a modern, automated sales model. The result? Increased revenue, improved staff productivity, and a better experience for buyers.
For towing and recovery business managers with unclaimed vehicle inventory and impound yard owners looking to maximize auction performance, Texas Towing’s success story shows how the right online auction platform can make all the difference.
📅 Apply to sell on Autura Marketplace today.
📥Download and share the Autura Marketplace Customer Story_Texas Towing with your colleagues.
