The Tow Trend Podcast, Episode 5: All About Tow Business with Jeff Poquette

About the Podcast

Finally, a towing podcast by people who’ve actually run the trucks, built the tech, and lived in the trenches! Hosts Shelli Hawkins and Dennis McGowan bring decades of street-level experience and insider knowledge to launch The Tow Trend Podcast.

In This Podcast Episode…

Episode five of The Tow Trend Podcast has our hosts, Shelli Hawkins and Dennis McGowan, basking in the warmth and wisdom radiating from a towing, recovery, and podcast legend Jeff Poquette – former co-producer and co-star of the beloved Tow Business Podcast.

In this lively conversation, the gang talks podcasting shop, shares stories from the field, and digs into where towing is headed next. While our hosts certainly highlight Jeff’s podcasting talent and advice, they also coax from him insightful nuggets for audience members on practical towing industry use cases for AI, the transition from inside the truck to inside the business of towing, and what future technology may be next on our industry’s horizon.

🗝️Key Topics This Triple-Threat Cover Include:

  • ✨ The inspiration for the Tow Business podcast
  • 🛣️ Jeff’s podcasting progression – from kitchen-mounted boom-arm to in-home recording studio
  • 💡Jeff’s 5 rules on successful podcasting:
    • Pre-set schedule breaks👉 this keeps content fresh and interesting vs. forced
    • Prioritize sound quality 👉 record in a closet or a carpeted room
    • Don’t try to do too much 👉 keep it fun and relevant
    • Minimize editing 👉 simplicity and authenticity wins
    • Ask your peers 👉 share a proof-of-concept recording and ask for honest feedback
  • 🚩 SPOILER ALERT! Jeff shares details about his new towing industry podcast – coming soon!
  • 👤 An introduction to Jeff’s alter ego

Whether you’re on the road, in the office, or somewhere in between, crank up the volume and enjoy real talk, practical insight, and a whole lot of towing‑community love.

About The Tow Trend Podcast

Welcome to The Tow Trend Podcast with Dennis McGowan and Shelli Hawkins — your insider’s guide to the towing industry! Join us monthly for dynamic conversations with industry experts, successful operators, and special guests sharing real stories from America’s roadsides. Owners, dispatchers, fleet managers, and enthusiasts tune in to uncover the latest tools, trends, and tactics driving success today, and discover where the industry is headed next. Get ready for insights that keep your business and your community, moving forward. Brought to you by Autura.

Meet the Speakers

Shelli Hawkins, Director of Market Engagement at Autura

Shelli Hawkins

Director of Market Engagement at Autura

Passionate industry champion known for building relationships with towing professionals.

Dennis McGowan, Principle Product Strategist at Autura

Dennis McGowan

Principle Product Strategist

A third-generation tower and a veteran of the towing and recovery industry with more than 20 years o...

Jeff Poquette profile picture

Jeff Poquette

Co-owner at Southside Wrecker Service

Co-owner at Southside Wrecker Service & former co-host/co-producer of the Tow Business Podcast

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